TAG Heuer is a Swiss luxury watch brand renowned for its avant-garde designs, precision timekeeping, and longstanding association with motorsports. Founded in 1860, TAG Heuer has a rich heritage of producing high-performance timepieces that combine cutting-edge technology and stylish aesthetics. TAG Heuer watches are favored by racing enthusiasts and athletes for their accuracy, durability, and sporty elegance. From the legendary Carrera and Monaco collections to the Aquaracer and Formula 1 lines, TAG Heuer continues to innovate and inspire with its bold and dynamic timepieces.